A public listing is the process of offering your company’s shares to the public for the first time, usually on a national stock exchange. A public listing can help you raise capital, increase your visibility, help with potential acquisitions, attract talent, and enhance your credibility. There are a variety of ways to go public, such as an initial public offering (IPO), a direct listing, or a merger with a special purpose acquisition company (SPAC).

An uplisting is the process of moving your company’s shares from a lower-tier exchange to a higher-tier one, such as the NASDAQ or NYSE (or in some cases CBOE). An uplisting can help you access a larger pool of investors, improve your liquidity, lower your cost of capital, and potentially boost your valuation. To uplist, you need to meet certain requirements from the exchange you are seeking to list on, such as minimum share price or bid price, market capitalization, stockholders equity, revenue, and corporate governance standards.